Analytics

Analytics articles, guides and best practices from SurveyMaker.

Analytics

How to Segment Survey Respondents

Learn how to segment survey respondents by demographics, behavior, attitudes, and survey responses to uncover insights that aggregate numbers hide.

23 June, 2026 53

Analytics

Survey Data Cleaning: A Practical Guide

A practical, step-by-step guide to cleaning survey data: removing speeders, straightliners, duplicates, and bad responses before you analyze.

23 June, 2026 51

Analytics

How to Report Survey Results to Stakeholders

A practical guide to reporting survey results to stakeholders: structuring the narrative, choosing visuals, and driving decisions instead of dumping data.

23 June, 2026 51

Analytics

How to A/B Test Your Surveys

A practical guide to A/B testing surveys - what to test, how to design a valid experiment, how to read statistical significance, and how to avoid common pitfalls.

23 June, 2026 66

Analytics

Survey Analytics 101: The Metrics That Actually Matter

A clear guide to survey analytics: response and completion rates, NPS and CSAT math, cross-tabulation, significance, and avoiding the metrics that mislead.

22 June, 2026 62

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